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| Requisition ID | 2024-44692 | Location (Location assigned to this requisition will be billed for any background checks and drug tests ordered against this requisition) : Location | US-TX-SAN ANTONIO | Location Name | 91329 - AUS - BAGS | Location (Location assigned to this requisition will be billed for any background checks and drug tests ordered against this requisition) : City | SAN ANTONIO | Location (Location assigned to this requisition will be billed for any background checks and drug tests ordered against this requisition) : State/Province | TX | Location (Location assigned to this requisition will be billed for any background checks and drug tests ordered against this requisition) : Postal Code | 78205 | JobLocation_Header | SAN ANTONIO TX United States | Position Type (Portal Searching) | Full-Time | Category (Portal Searching) | Airport Services |
SP+ is driven by Our Promise, "Making Every Moment Matter for a World on the Go." Our team understands that time is scarce, so we are intentional about putting ourselves in the shoes of those we serve. The result is a unique combination of talented people and industry-leading technology that enables SP+ to prioritize each and every moment, recognizing that the time colleagues, clients and customers invest in us must always matter.
SCOPE OF POSITION
Salary Range: $63,000.00 to $67,000.00 annually
The Marketing Representative is a self-starter who thrives in a fast-paced
atmosphere executing and managing multiple marketing elements including but
not limited to digital campaigns, web, social media, email, print, and outdoor
signage.
Essential Duties and Responsibilities
- Work directly with the SAT team to develop programs that support operational
objectives and business commitments. - Establish program objectives, integration of messaging, and identification of
appropriate vehicles and channels for marketing campaigns. - Work with the SAT team to identify competitive challenges and untapped
opportunities and develop marketing programs that effectively exploit them to
drive traffic and revenue to on-airport parking. - Work in collaboration with our team members who support our internal online
reservation platform to develop content for prepaid parking reservations. - Work in collaboration with corporate marketing support staff on the
implementation of centrally managed marketing programs including website
and mobile promotions, paid search campaigns, geofencing display
advertising, email marketing, social media and partnership marketing. - Coordinate with corporate marketing support staff the management of airport
marketing campaigns requiring third party advertising, marketing agencies
and vendors. - Ensure that all program executions conform to SP+ and SAT corporate brand
guidelines. - Prepare and present marketing results to measure performance from local
marketing efforts. - Respond to customer inquiries and concerns via review platforms, web,
email, and social media.
promotion and incremental sales/revenue for SAT.
Marketing Initiatives Development
- Work with the airport operations team to develop online sales capabilities and
strategies that capture ecommerce market segment - Consistently review existing website content supporting airport parking and
identify additions and modifications to improve organic search performance through search engine optimizations (SEO), including site content, parking rates, maps, calculator and more - Monitor and analyze paid search campaigns in support of airport-specific initiatives and objectives
- Develop and implement messaging strategies and implementation plans for social media channels
- Work in collaboration with Corporate Marketing to accurately track and analyze programs to maximized performance, and contribution to business objectives
- Assist airport team leaders with presentation development for client meetings
Education&Training
- Act as the local subject matter expert with airport operation teams for all online and offline marketing initiatives
- Monitor the marketing initiatives implemented within SAT to ensure that best practices are being observed
- Stay abreast of the latest innovations in online and offline marketing capabilities and their applicability to SAT revenue generation
- 2+ years of work experience in interactive marketing
- Bachelor's degree in marketing or a related field
- Excellent organizational skills
- Confident presentation skills
- Proven ability to self-manage
- Proficient to advanced Microsoft Excel and PowerPoint
- Ability to prioritize, manage multiple projects and meet deadlines
- Excellent oral and written communication skills
- Marketing program management experience preferred
- Working knowledge of marketing program analytics software including Google
Analytics and Google Adwords
SP+ is an equal opportunity employer committed in policy and practice to recruit, hire, train, and
promote, in all job classifications, without regard to race, color, ancestry, religion, sex, age,
national origin, citizenship status, marital status, sexual orientation, veteran status, gender
identity, disability or other classes protected by federal or state law. SP+ does not tolerate
harassment or retaliation against any employee or applicant based on these characteristics or
because the individual exercised their EEO rights.
SP+ is an equal opportunity employer committed in policy and practice to recruit, hire, train, and promote, in all job classifications, without regard to race, color, religion, sex, age, national origin, citizenship status, marital status, sexual orientation, veteran status, disability or other classes protected by federal or state law. SP+ does not tolerate harassment of or retaliation against any employee or applicant on the basis of these characteristics, or because the individual exercised his or her EEO rights.