Manager, Market Intelligence
Dallas, TX 
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Posted 17 days ago
Job Description

Academic Partnerships assists primarily regional universities in increasing their access and impact by making their academic programs available to students online. Founded in 2007, AP's mission is to expand access to high-quality, affordable, and workforce-relevant education, especially for working and adult students. AP brings single-minded dedication to student success, an integrated set of services, and data-driven performance to our collaboration with university partners.

Day In a Life:

The essential functions of this role are as follows:

  • Plan, design, and execute the market intelligence and research projects including gathering and analyzing relevant data on market trends, competitive activity, and other key insights to provide business insights to the organization
  • Conduct market analysis to identify opportunities for growth and threats to the business, including competitive intelligence, industry trends, and regulatory changes
  • Analyze research data using advanced statistical techniques and data visualization tools to identify trends, patterns, and insights that can drive business decisions
  • Develop an understanding of the higher education industry, including emerging trends, regulatory changes, and competitive landscape
  • Evaluate and make third party data resources and platform recommendations as needed to support and/or amplify research capabilities and accuracy
  • Support operational teams with relevant research, data, and insights; examples include but not limited to market sizing, enrollment estimates, competitive intelligence, job market analysis.
  • Build relationships with a broad set of cross-functional business partners to understand their challenges and priorities and drive actions through insight delivery.
  • Synthesize research analysis and findings into implication-focused insights that clearly communicate the data and learning for audiences across the organization
  • Communicate research findings and recommendations to stakeholders across the organization, including senior leadership, marketing, sales, and product development teams
  • Provide oversight, coaching, and feedback to improve Analyst team member performance

What You'll Need for Success:

You must meet the following requirements to be considered for employment:

  • Bachelor's degree in marketing, business, statistics, or a related field; MBA preferred
  • 5+ years of experience in management consulting, market research, or related fields; experience in higher education market a plus
  • Strong analytical and quantitative skills, including proficiency in statistical analysis and data visualization and business intelligence tools
  • Expertise in research methodologies, including identifying data needs, conducting research and data analysis
  • Familiarity with advanced analytical techniques, such as machine learning and predictive modeling
  • Excellent verbal and written communication and presentation skills, with the ability to translate complex data insights into actionable recommendations for non-technical stakeholders
  • Strong project management skills, with the ability to meet tight deadlines in a fast-paced environment
  • Demonstrated proficiency in guiding and developing individuals through coaching and mentoring
  • Effectively lead conversations with senior executives to identify root causes, align on project plans, and recommend solutions

Academic Partnerships is an equal opportunity employer and supports a diverse and inclusive workforce.

Academic Partnerships offers the following comprehensive benefits:

  • PTO - accumulated from day one
  • 11 designated holidays
  • Medical - four options (including PPO and HDP)
  • Dental
  • Vision
  • Life & Disability (company paid)
  • Flexible Spending Account & Health Savings Account (company contribution to HSA)
  • Retirement plan with company match
  • Maternity / Paternity / Parental Leave (company paid)
  • Volunteer Time Off

Supplemental Benefits:

  • Wellness program
  • Alternative medicine options
  • Pet discounts
  • Accident, Critical Illness and Hospital Indemnity

Personal and Professional Development:

  • Continuous Professional and Leadership Development Programs
  • Tuition Reimbursement for employees and their dependents

 

Job Summary
Start Date
As soon as possible
Employment Term and Type
Regular, Full Time
Required Education
Bachelor's Degree
Required Experience
5+ years
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